PATAGONIA

In class, our team was tasked with creating a comprehensive website for Patagonia. We researched Patagonia's existing storytelling style and design to ensure alignment with the brand's ethos and identity. We crafted a print ad, integrating compelling statistics related to the company's socially conscious mission to create impactful graphics. To enhance our web design capabilities, we delved into the basics of web design, learning how to develop a cohesive and engaging online presence. Additionally, we ventured into video production, creating an advertisement to further amplify the brand's narrative.

Throughout this project, I honed my skills in using the Adobe Suite and mastered the art of storytelling, ensuring that our content resonated with Patagonia's values and communicated its unique story effectively.